OUR WORK
We were commissioned by the Langham to create a series of short videos helping to promote the best suites of the hotel.
SAUCE BY THE LANGHAM
JCMT helps The Langham London to launch its new cookery school ‘Sauce By The Langham’ featuring Michel Roux Jr and his team. The concept behind ‘Sauce By The Langham’ is to give unprecedented, behind the scenes access to the chefs working in some of London’s most iconic restaurants like Roux at the Landau and The Wigmore. To generate interest before the launch of the school, we created a series of interview videos featuring some of the chefs participating in the cookery school, including Michel Roux jr.
Each chef talked about their passion for cooking and why they were looking forward to the opening of ‘Sauce‘. Once the school was ready to film, we scheduled a two day shoot to showcase the beautiful space and it’s state of the art equipment. We also organised three separate sessions to show the different types of cooking people can expect to learn from the chefs.
The sessions were led by chef Chris King himself, the Langham’s executive chef who oversees food operation across the hotel alongside a team of 65 chefs.
We created a variety of videos to cover a range of purposes. A 60s promotional video that included all the elements ‘Sauce‘ wanted to promote:
Showcase the interior and equipment
Demonstrate the range of cooking and the skills people learn
Promote the fun had during the classes and the meals being shared at the end We followed up with 3 short teaser videos, each demonstrating a different side of ’Sauce’
The beautiful interiors
A recipe from start to finish
The type of skills people learn
All the videos were supplied in landscape format (for use on the website and video sharing platforms like Youtube) and in Square format, preferred for social media platforms like Facebook and Instagram. To maximise the opportunity, JCMT also provided high quality stills of participants for use on the website and social media.
YOTEL EDINBURGH
We were commissioned by Yotel to deliver all the content for the new Edinburgh hotel launch.
It included a 60s promotional video.
As well as many images, from architecture to F&B and lifestyle images.
YOTEL NEW YORK
Promotional video to celebrate the opening of the Yotel Terrace, the biggest outdoor space of any hotel in Manhattan. We wanted to capture the buzzing energy of an evening there. Not just a place you come for a drink but a place where you can eat, drink, play and enjoy a movie al fresco with the beautiful New York skyline as a backdrop.
CORINTHIA LONDON
Afternoon tea - Social media advertising
THE EAST LONDON HOTEL
Launch video for the brand new hotel in Bethnal green.
CORINTHIA LONDON
Social media summer campaign
CORINTHIA BUDAPEST
Social media - Autumn campaign
ORIOLE BAR, LONDON
2018 new launch menu (800K+ views on Facebook)
We wanted to celebrate the launch of Oriole’s new menu with a video. It showcases all 38 new drinks in just 60 seconds, featuring the finishing touch for each cocktail. The video was well received on social media and seen by 830,000 people without any media spend.